Top 10 Makeup Brands You Can Try In 2024

Choosing the right makeup brand can make a world of difference in your beauty routine. As the beauty industry is constantly evolving, thus, it’s essential to stay updated on the latest trends and innovations. In 2024, there are several makeup brands continue to stand out for their quality products, diverse offerings, and commitment to beauty excellence. Whether you’re a makeup enthusiast or a beauty novice, these top 10 makeup cosmetics brands are worth exploring to enhance your beauty arsenal. Let’s explore all step-by-step below:

L’Oréal

L’Oréal is a powerhouse in the beauty industry, renowned for its extensive range of makeup products catering to various skin types and tones. From foundations and concealers to lipsticks and eyeshadows, L’Oréal offers high-quality cosmetics at affordable prices. Their innovative formulas and trend-setting colors make them a favorite among makeup enthusiasts worldwide.

Expert Tip: When selecting a foundation from L’Oréal, make sure to match it to your skin undertone for a seamless and natural-looking finish. Test the foundation on your jawline to ensure a perfect match.

Maybelline

Maybelline has been a household name in the makeup industry for decades, known for its iconic mascaras, eyeliners, and lip products. With a focus on innovation and affordability, Maybelline continuously releases new products that cater to the latest beauty trends. Whether you’re looking for voluminous lashes or bold lip colors, Maybelline has you covered.

Expert Tip: To achieve the perfect winged eyeliner look with Maybelline’s gel eyeliner, start by drawing small strokes along the lash line, then connect them to create a smooth line. Practice makes perfect!

Lakme

Lakme, India’s leading makeup brand, offers a diverse range of cosmetics that combine traditional beauty practices with modern innovation. From skincare-infused foundations to vibrant lipsticks, Lakme’s products are designed to enhance natural beauty while addressing common skincare concerns. With their commitment to quality and accessibility, Lakme remains a top choice for makeup enthusiasts worldwide.

Expert Tip: For a radiant complexion, apply Lakme’s illuminating primer before the foundation to blur imperfections and create a luminous base for makeup application.

Dior

Dior is synonymous with luxury and sophistication, offering a range of high-end makeup products that exude elegance and glamour. From their iconic Diorshow mascara to their velvety lipsticks, Dior’s cosmetics are crafted with precision and artistry. With innovative formulas and timeless shades, Dior’s makeup collection embodies the epitome of French beauty.

Expert Tip: To achieve a flawless complexion with Dior’s foundation, start by applying a small amount to the center of your face and blend outward for seamless coverage. Build layers for added coverage where needed.

MAC Cosmetics

MAC Cosmetics has been a cult favorite among makeup artists and beauty enthusiasts for its diverse range of products and inclusive approach to beauty. Known for their highly pigmented eyeshadows, lipsticks, and foundations, MAC Cosmetics empowers individuals to express themselves through makeup. Whether you’re experimenting with bold looks or seeking everyday essentials, MAC Cosmetics offers something for everyone.

Expert Tip: To make your eyeshadow colors pop, apply MAC’s Paint Pot as a base before the eyeshadow application. This will intensify the color payoff and prolong the wear of your eyeshadow.

Sugar

Sugar Cosmetics is a rising star in the beauty industry,  known for its vibrant colors, playful packaging, and innovative formulations. From long-lasting liquid lipsticks to buttery smooth eyeshadows, Sugar Cosmetics caters to the modern makeup enthusiast who isn’t afraid to experiment with bold looks. With a focus on quality and affordability, Sugar Cosmetics has quickly become a favorite among beauty influencers and makeup lovers alike.

Expert Tip: For a statement lip that lasts all day, line your lips with Sugar’s lip liner before applying their matte liquid lipstick. This will prevent feathering and ensure a precise, long-lasting finish.

Bobbi Brown

Bobbi Brown is synonymous with natural beauty and effortless elegance, offering a range of makeup products designed to enhance individual features. From their iconic Shimmer Brick highlighter to their creamy lipsticks, Bobbi Brown’s cosmetics are tailored to enhance your natural beauty without overpowering your look. With a focus on enhancing confidence and embracing individuality, Bobbi Brown empowers individuals to feel their best in their own skin.

Expert Tip: To achieve Bobbi Brown’s signature “no-makeup makeup” look, focus on enhancing your skin’s natural radiance with their Skin Foundation Stick and Illuminating Moisture Balm.

Chanel

Chanel is synonymous with luxury and sophistication, offering a range of makeup products inspired by timeless elegance and modern innovation. From their iconic Chanel No. 5 fragrance to their luxurious lipsticks and foundations, Chanel’s cosmetics embody the epitome of French chic. With innovative formulas and exquisite packaging, Chanel’s makeup collection is a must-have for those who appreciate the finer things in life.

Expert Tip: To achieve a sculpted complexion, use Chanel’s cream bronzer to contour the hollows of your cheeks, temples, and jawline. Blend seamlessly for a natural-looking finish.

Nykaa

Nykaa has revolutionized the Indian beauty industry, offering a wide range of makeup products catering to diverse skin tones and preferences. From their bestselling lipsticks to their trend-setting eyeshadow palettes, Nykaa’s cosmetics are designed to empower individuals to express themselves through makeup. With an emphasis on quality, affordability, and inclusivity, Nykaa has become a go-to destination for beauty enthusiasts seeking the latest trends and innovations.

Expert Tip: To achieve a flawless base with Nykaa’s foundation, start by applying a small amount to the center of your face and blend outward using a damp makeup sponge for a seamless finish.

Estee Lauder

Estee Lauder is a globally renowned beauty brand known for its luxurious skincare and makeup products that combine science and innovation. From their iconic Double Wear foundation to their advanced skincare serums, Estee Lauder’s cosmetics are designed to deliver visible results while enhancing natural beauty. With a commitment to quality, efficacy, and innovation, Estee Lauder remains a top choice for discerning beauty enthusiasts worldwide.

Expert Tip: To achieve a luminous complexion, mix a few drops of Estee Lauder’s Advanced Night Repair serum with your foundation for a radiant, lit-from-within glow.

In conclusion, the beauty industry is brimming with an array of makeup brands, each offering unique products catered to different preferences and needs. Whether you’re drawn to affordable drugstore finds or luxurious high-end cosmetics, there’s a makeup brand out there for everyone. By exploring these top 10 makeup brands mentioned above, you can surely elevate your beauty routine and discover new favorites that enhance your unique style and personality.